Urb is a contemporary brand that blends urban aesthetics with a modern approach, designed to connect with a young adult audience between the ages of 20 and 35. Its visual identity reflects dynamism, authenticity, and freshness, conveying a versatile style that adapts to current trends without losing its personality. Inspired by the energy of the city, the brand communicates closeness and attitude, becoming a benchmark for those who seek originality and purposeful design. More than just a brand, it is a visual language that accompanies dynamic lifestyles, adapting to changing contexts without losing its unique character. With an approach that balances trend and timelessness, Urb aims to leave a mark in every interaction, becoming a reference point for those who see design as part of their everyday identity.
